Voice Notes is an every-Friday feature. We take you inside the online brand presence of a business owner we think you should know — through a dozen evocative sentence-starters.

Abby (Chief Voice Bureau Officer) says:

This is the season of thankfulness, and one person I am surely thankful to have met this past year is The Voice Bureau‘s very own Project Curator, Katie Mehas. As so many great online business relationships start, we met via a mutual connection and got to know each other in a private Facebook group for copywriters I co-facilitate with a colleague. When I began my search for someone to manage our production calendar and help facilitate our clients’ experience, I knew I didn’t need to look further than the fabulous Ms. Mehas. With a passion for details, a penchant for pattern-tracking, and a proclivity for planning, she was our perfect fit. (Plus, as a laser-sharp editor, she’d probably flick me on the shoulder for that last sentence. Gratuitous alliteration.) With that, meet Katie.

Katie Mehas, Project Curator

Katie Mehas is Project Curator at The Voice Bureau.
You can also find her at KatieMehas.com.
Twitter: @KTMehas

My top 3-5 Voice Values are:

Clarity, Enthusiasm, Excellence, Helpfulness. (Note: Discover your own Voice Values when you subscribe to The Voice Bureau’s Insider Stuff e-letter. Look for the sign-up box in the upper righthand corner of the site.)

The Android app I wouldn’t want to live without is:

Astrid! I could never keep track of everything without it.

The best moment in my workweek so far has been:

Picking out the laptop that’s going to be my new official base of operations and knowing that it’s the success I’ve had in my business that’s made this not only possible but necessary.

Personality typing? Why, yes. I’m:

Enneagram Type 1 (The Reformer) with a 2-Wing (this combo is called The Advocate). My Myers-Briggs type is INTJ (“The Scientist” or “The Conceptualizer Director”). I have a Cancer sun, Leo moon, and Aquarius rising.

I do the work I do because:

I love exercising both sides of my brain — being creative and organized — and I love knowing that I’m helping people focus on the parts of their business that make them really come alive.

If I couldn’t do the work I’m doing now, I’d be a:

Travel writer! I would love travel to be a requirement in my life, not something I have to struggle to fit in.

The truest branding advice I ever heard is:

The more of yourself you allow to come through in your business, the more engaged you’ll be by what you’re doing and the more you’ll be willing to keep it up.

One color I wish was in my visual brand but isn’t (yet) is:

Somewhere between a rich teal and a deep cerulean blue. I can not get enough of this color.

I knew I’d arrived in the middle of my entrepreneurial ‘sweet spot’ when I:

Stopped trying to pigeonhole myself into an existing job description. My editorial background makes me equally comfortable with words and with planning. Why try to explain that away? It doesn’t make me indecisive; it makes me valuable.

I can never get enough:

Olives. Good music. Bad TV. Naps. Big, thick novels with rough-textured paper and embossed covers.

My brand is all about:

Cutting through the clutter (overbooking, poor planning, cutesy language, gimmicks, etc.) to allow your personality to shine through your business and give you breathing room to do what you love.

What I really wish you could see about yourself is:

You’re so much more interesting when you own your true personality. Everyone thinks they’re weird, but you seem the strangest when you’re trying to be someone you’re not.

In the comments, we’d love for you to:

Pop in and say hello to Katie! What questions do you have for her about cutting out the clutter in your workflow? She’s ready to say hello.