About this column
Hello.
Here.
Here is the place online you call your own, your very own smartly crafted, intentionally designed online presence. Hopefully, it’s a place your Right People want to be.
When your Right People — your ideal clients — are traveling online, you want them to see your site come up in their search results (and oh, how idiosyncratic search results are these days, thanks to Google’s latest algorithms). You want them to see you via a link on Twitter someone shares, a Facebook post, a Google+ mention.
And when they click through and meet your brand through its online presence, you want them to say, Here.
Here’s what I’ve been looking for.
Here’s a place where people like me belong.
Here’s where I’ll be understood and my needs in this specific area will be met.
And as they quickly scan your site for meaning and relevancy, you want them to move rapidly (if they’re your Right People) from instant chemistry to meaningful conversation. A conversation with your brand about the solutions you offer to the very real challenges they experience everyday.
And in this conversation, you want to show up.
And, you might be wondering, how exactly do you do that — “show up?”
How should you use your one voice in service to your Right People, your business goals, and your brand objectives?
That’s one of the very first, very real challenges the Voice Bureau‘s Right People present when they find us online.
So we designed a gift to help you start to sort this out for yourself.
It’s a self-assessment called Discover Your Voice Values.
We hope you enjoy spending time with it. And we look forward to hearing about your results. (Instructions for sharing your results are found inside.)
Enter your best email address below and click GO. You’ll receive an opt-in confirmation email from us that you’ll have to say yes to, and then you’ll receive your complimentary self-assessment, Discover Your Voice Values. We look forward to sharing this gift with you, and so much more. Thank you for being here.
P.S. If you’ve already been an Abby Kerr Ink subscriber prior to November 1st, 2012 (thank you!), you’re good to go. You’ll receive your complimentary self-assessment by email today. No need to opt in again.
P.P.S. Who are we? Great question. More here.
{ 2 comments… read them below or add one }
CONGRATS ABBY! The site looks yummy and oh so you!
Thank you, Shenee!